Wednesday, January 14, 2009

Scrabulous, I Mean Lexulous, is Back!

I've blogged about my passion for Scrabulous before. And when those idiots at Hasbro sued the creators, I made my contention very clear. But now, the lawsuit has been dropped, and the game is back under its new name, Lexulous. Best of all, all users' statistics and games have been restored! Here is the new link:

Please let this be a lesson to every business out there. When a third party creates a product that breaks your brand copyright, don't react like a child. If they increase your exposure and revenue, embrace them with open arms! Don't be the next Hasbro.


Anonymous said...

Great post Zak - couldn't agree more. Any idea why they chose "Lex" to replace "Scrab" in the name??

Zaid Rasid said...

Glad you got your game back. I think it's a tough call for Hasboro to make though. I wouldn't want my idea to be used by some random developer or company to make profit. I would have bought them out. It will be interesting to see if Lexulous makes a comeback?

Zakir Hemraj said...

Andrew - I'm sure they chose "Lex" because of an agreement they had with Hasbro. I've also noticed that the tile values and board layout is slightly different - probably for the same reason.

Zye - How tough of a call is it when your sales and popularity are going through the roof? They just got cocky and thought they could hog all the benefits by creating their own app. Too bad they didn't understand something called user loyalty.

Zaid Rasid said...

For sure, if their actual game board sales went up then they should of handled it better.

There is a Scrabble App for the iPhone but I haven't tried it. I wonder why their own Scrabble apps never do as well as other versions of Scrabble?

Guess you can't really predict market behavior:)

Anonymous said...

Download Free Casino tyuueooru
Download Online Casino
Most significantly, it's necessary for you to conduct a thorough search regarding the best gambling websites out there.
[url=]Web Casino[/url]

No matter it's an absolutely free online casino or real money requiring online gambling, the true gambling pleasure can only be expected if the website you choose to enter is good enough to offer you exactly what you're looking for. - Online Casino Gambling
Most significantly, it's necessary for you to conduct a thorough search regarding the best gambling websites out there.

Anonymous said...

ninest123 16.02
coach purses, louboutin, converse pas cher, north face, replica handbags, longchamp, abercrombie and fitch, timberland, nike huaraches, true religion jeans, longchamp, vans pas cher, true religion outlet, sac burberry, polo ralph lauren, nike free pas cher, hogan outlet, air max, ray ban pas cher, michael kors, new balance pas cher, nike trainers, sac longchamp pas cher, michael kors uk, nike blazer, hollister, ray ban sunglasses, true religion outlet, nike tn, lululemon outlet online, nike free, true religion jeans, air max, michael kors pas cher, nike air max, mulberry, hollister, ralph lauren, nike roshe, nike air force, oakley pas cher, sac guess, coach outlet store online, air jordan, sac hermes, vanessa bruno, air max pas cher, michael kors outlet, polo lacoste, north face, nike roshe run pas cher

Anonymous said...

gucci outlet, cheap uggs, cheap oakley sunglasses, michael kors outlet, chanel handbags, oakley sunglasses, longchamp handbags, ray ban sunglasses, prada outlet, louis vuitton outlet, louboutin shoes, burberry outlet, louboutin, nike shoes, oakley sunglasses, louis vuitton, louboutin outlet, polo ralph lauren, uggs, louis vuitton outlet stores, louis vuitton handbags, michael kors outlet, oakley sunglasses, air max, prada handbags, longchamp outlet, michael kors outlet, burberry outlet, louis vuitton outlet, oakley sunglasses cheap, ugg boots clearance, longchamp handbags, tory burch outlet, christian louboutin, polo ralph lauren outlet, uggs outlet, tiffany and co, ugg outlet, nike free, michael kors outlet, michael kors outlet, ray ban sunglasses, air max, ray ban sunglasses, rolex watches, michael kors outlet online sale, jordan shoes, replica watches, tiffany and co

Anonymous said...

Casino - Jordan12
Casino air jordan 18 stockx shop - Jordan12 air jordan 18 retro yellow Online air jordan 18 retro yellow suede clearance Sports Betting air jordan 18 retro men good site Site replica air jordan 18 retro yellow